2024 Nursing Week Planning Guide for Local and Bargaining Unit Leaders

General Tips for Local/Bargaining Unit Nursing Week Committees

The following suggestions will help your Local and/or Bargaining Unit organize activities for Nursing Week:

  • Assign someone from your Local or Bargaining Unit to organize events and gather volunteers.
  • Find out if any volunteers might have connections to community organizations that could help support Nursing Week. For example, they may know local store owners who would be willing to contribute prizes, or know someone in your local fire or police services or service club organizations who might be willing to pitch in.
  • Ask your manager/Human Resources department if they are willing to help with events or consider planning an event of their own for nursing staff.
  • Hold a brainstorming session for ideas on how to best celebrate Nursing Week.
  • See if nearby Locals or Bargaining Units will work with you on a joint event, or team up with your local chapter of the Registered Nurses’ Association of Ontario (RNAO) or other unions in your workplace to collaboratively host Nursing Week events.
  • Use social media to promote your events and to share your Nursing Week activities.

Ten Ways to Celebrate Nursing Week

  1. Host ONA Board members at a dinner or event. Take them on a tour to meet your members. You can also invite them to an event occurring the week before or after Nursing Week. Submit your guest requests by March 27, 2024.
  1. Involve local ONA affiliate nursing students in your events and planning.
  1. Invite local politicians to your events or to tour your facility and meet your members.
  1. Plan a virtual event and invite speakers to share remarks and greetings about this year’s theme.
  1. Ask local businesses for gift certificates/prizes and to promote Nursing Week with window signs/posters.
  1. Have Nursing Week proclaimed by mayors, reeves, etc. in your town or city, using ONA’s theme and dates.
  1. Run a “Nurse of the Day” contest in your facility — draw the name of one nurse each day to receive a corsage and gift certificate donated by a local business.
  1. Ask your local coffee shop to provide free coffee or discounts to your members.
  1. Provide floral arrangements or fruit baskets for each nursing station.
  1. Plan a night out for nurses (dinner, bowling, the movies, etc.)

Event Planning

Tips and tricks for planning and running your Nursing Week event.

Initial Planning

  1. Start early. Some Locals and Bargaining Units start in the fall.
  2. Form committees to help plan and assign tasks.
  3. Involve all your Bargaining Units. Assign responsibilities such as gathering door prizes, connecting with community businesses and talking to your employers about how they can help your event.
  4. Determine the type of event you want and the best location for it. For example, a dinner or a lunch-and-learn. Figure out the best location for your event, such as in your employer’s facility, a local hotel banquet hall or restaurant.
  5. Choose a date for the event.
  6. Visit the site you are considering for your event. Make sure it is suitable for your needs.
  7. If you can have an event at your employer’s facility, let those responsible for facility services and room bookings know early and send them the event requirements.
  8. If you plan to hold your event at an external site, send the event requirements to various vendors (i.e., hotel, restaurant) with requests for written proposals. If you are signing a contract, you should always receive a written proposal.
  9. Prepare a preliminary budget from your Local’s finances, working with your Local Coordinator and Treasurer. Make sure Nursing Week is part of your annual Local budget planning. Create a spending plan and cost out each activity or aspect of the event, i.e., cost for room, meal, prizes, etc.
  10. Review site proposals and select your preferred site. Let the vendor know you are from ONA and represent the nurses in your community. They may offer discounts for ONA groups.
  11. If you opt for a virtual event, fully test your intended platform to ensure it meets your needs for registration, attendance and programming. You should have technical support during the event, just in case.
  12. Include deadlines and other requirements with your schedule to help keep you on track.

Leading Up to the Event

  1. Do some PR for the event. Use calendar notices, your ONA bulletin board, your facility’s staff newsletter, etc. Put up event posters around your facility.
  2. Line up sponsors if you are holding a charitable event. Prepare and mail letters to potential sponsors requesting their participation. See if they will donate prizes.
  3. Invite and confirm key speakers or entertainment. Use the Guest Request Form to invite ONA Board members to your event. Get your requests in early! You can also invite them to an event occurring the week before or after Nursing Week.
  4. Determine preliminary food and beverage requirements and negotiate menus/prices. But remember, the more you customize, the more you have to manage.
  5. Decide what you are going to charge for your event. Some Locals subsidize the cost for their members to attend a dinner, for example, and set a fee based on the meal cost.
  6. Figure out audio-visual needs for your speakers and presenters. Order all necessary equipment such as microphones, overhead projectors or computers for presentations or videos well before your event. Make sure you test the equipment before your event! Determine the spot where your speaker will make their presentation.
  7. Confirm and monitor pickup of all rental equipment and supplies.
  8. Review, update and confirm the final event budget. This is an important step in keeping your costs under control.
  9. Identify and communicate on-site responsibility areas for committees and volunteers.
  10. Select and order/purchase speaker gifts, awards, door prizes or raffle items you may be handing out. Talk to local businesses to see if they will donate items for giveaways.
  11. Purchase special decorations for your event. Sometimes, for a small incremental charge, you can personalize your décor with exceptional results.
  12. Determine security needs if required. Arrange with the venue or an outside security firm, if needed. If you are holding your event at your employer’s facility, there’s usually onsite security so plan accordingly with the security department.
  13. Prepare “direction” signs to steer your guests and participants to the right location. Think about having greeters to welcome guests and provide information.
  14. Write a sign list, order signs (i.e., event promotion, table numbers, directions) or create your own. Make sure they are clear and easy to read.
  15. Print tickets for your event. If your event requires the purchase of a ticket to attend, start selling them four to five weeks in advance. Do periodic checks with your volunteers to see how sales are going and if you need to “push” a little harder. Advertise ticket sales as much as possible in different ways, such as in your Local’s social media or website, Local newsletters, your ONA bulletin board, etc.
  16. Print posters publicizing the event. Start putting them up two months ahead of the event so everyone can be aware of the event and mark their calendars. You might attract volunteers!
  17. Finalize food and beverages. Confirm how many people are attending and how much you need so you don’t over-order.

Day of the Event

  1. Have a staff/volunteer meeting to review responsibilities, procedures and overlap areas such as registration.
  2. Walk through the venue and make sure everything is in place. Make sure all signs are up, tables and places are set, and confirm that the presentation area for your speaker or entertainer has been set up properly.
  3. Have at least two people at the door to collect tickets. Have change available and a box to keep tickets. Consider giving a small gift at the door as a welcome, such as an ONA pin.
  4. Acknowledge special guests, such as an ONA leader or local dignitary. Make sure you introduce them and recognize their attendance.
  5. If media attend your event, ensure someone greets them and escorts them in. Provide a place for them to sit or set up a camera. Remind the media the day before your event of the time and location. If they want to conduct an interview about your event, make sure you have someone from your Bargaining Unit or Local ready to answer questions. Have your “media spokesperson” email us at cgrintake@ona.org if they need some tips/advice.

Immediately After the Event

  1. Pack and take inventory of all materials.
  2. Do a financial reconciliation. Make sure you have been billed correctly and that you pay in a timely fashion out of your Local budget.
  3. Perform post-budget “reflections.” Were you on budget? Could you have saved money?
  4. Send out thank-you letters.
  5. Collect and organize data for final meeting reports.
  6. Let us know! Share your great ideas, tell us your stories, and reflect on your Nursing Week events through the Nursing Week Evaluation Form.
  7. Send in your photos to onamail@ona.org and/or share them on social media using #NursingWeekONA. Let’s celebrate!

How do I…?

Request a Guest Speaker

If you are interested in booking Board members to attend or speak at your Nursing Week event, please use our Guest Request Form. We will try to fulfill your requests, but please note this is subject to availability. Requests must be submitted by March 27, 2024. ONA leaders are also available throughout the year, including the weeks before and after Nursing Week.

Order Nursing Week Posters

If you would like to order Nursing Week posters for your workplace, please fill out the Poster Order Form. The deadline to place an order is March 27, 2024.

Get Nursing Week Proclaimed in my Community

Your Planning Committee may want to enlist the support of the mayor of your community to officially proclaim Nursing Week in your area.

Send a Letter to the Editor

Newspaper editors are pleased to hear from members of their communities about issues of concern and will often print such letters on the “Letters to the Editor” page. They are particularly interested in hearing from experts on various issues.

For example, they will want to know how important nurses are in the care of patients, residents and clients.

  • Keep it short and concise. State your points clearly; keep within three or four paragraphs if you can.
  • Use simple language so it is less likely your letter will be edited. Don’t worry about flowery language or trying to impress. Newspaper editors want the facts and your opinion.
  • Talking about your own experiences will make a big impact with newspaper editors, so stick to what you know. Tell them what it’s really like for a nurse working in Ontario’s health-care system.
  • Follow up with the newspaper editor to see if they plan on running your letter, but don’t get upset if they don’t. Often, they have limited space.

Use Public Service Announcements (PSAs)

Radio and television stations in your community often accept public service announcements to read over the air at no cost. They are like radio commercials, but you provide the script. They usually run in 30-second spots and there are no guarantees they will be used.

To get your PSA read on air, contact the local radio or television stations and arrange to meet with the individual who handles PSAs. You can also send your PSAs to the radio station.

TV or radio stations usually set their broadcast schedules several weeks in advance, so submit your PSAs early. Your local media will work with you to get your messages out to the public.

The PSAs can also be used by your community newspapers. Make a copy of them and send them — along with your media release — to the local news editor and ask for support for Nursing Week.

Also send your PSAs to the local cable station, which is a good outlet for covering or promoting community events like Nursing Week.

You can also create your own PSAs by writing a short paragraph about the work nurses in your community do.

Use Social Media

Spread the word online during Nursing Week! This is an excellent time to highlight the great work that nurses do day in and day out.

At ONA, we take pride in promoting and celebrating all things nursing on Facebook, Instagram, X, YouTube and on our website. To join the celebration online, make sure you’re following ONA across all platforms.

Ways to Celebrate Nursing Week on Social Media:

  • Promote Nursing Week with posts about nursing history, role models and more.
  • Take photos of your Nursing Week celebrations and post them to social media. Remember, do not post photos of your patients/residents/clients, or of sensitive information.
  • Make sure to tag ONA in your posts, and to use the hashtag #NursingWeekONA.

Get Your Employer to Help

Whatever activities you plan for Nursing Week, it always helps if you get the support of your employer. They may even be willing to kick in some extra funding or sponsor one or more of your activities. You can also find out if they will post a notice about your Nursing Week event on the facility website and bulletin board, and/or send around notices to staff. It doesn’t hurt to ask.

Make sure you don’t use your employer’s letterhead for your letters.

Get Support from Local Businesses

Local businesses might appreciate an opportunity to celebrate Nursing Week by pitching in prizes, coupons, discounts or free services to help support nurses. For instance, a flower shop may offer free corsages or a centerpiece as a draw prize, or the local donut shop might offer free coffee and donuts. You can also create a sign for businesses to promote Nursing Week.

Get Gifts

If you’re a Local Leader looking to purchase Nursing Week gifts, please visit our online Merch Shop, brought to you by Two Crazy Ladies.

Have questions or need help? Contact us at cgrintake@ona.org.

Share your Nursing Week Stories

We would love to hear about your activities during Nursing Week and share them with other ONA members!

We will publish as many of your stories and photographs as we can in our membership publication Front Lines and on our website.

If you are sending photos, make sure you identify your Bargaining Unit and the event/location, as well as the people in your photos. Find tips for taking photos here.

Send your Nursing Week submissions to onamail@ona.org!

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